The long-standing history of Tsunoda Seibee Shoten, located in Wakayama Prefecture, begins in 1830 near the end of the Edo period (1603-1867) as a specialty store of Kishu lacquerware. The origin of the store's name dates back to the Kanei period around 1620, when the merchant Tsunoda Seibee traveled from Kishu (present-day Wakayama Prefecture and Mie Prefecture) to Edo (present-day Tokyo) on foot to sell lacquerware made in Kishu.